The worlds of personal and commercial insurance are vast and ever-changing. Even the best insurance brokerage firms have to put their all into staying up to date on regulations, products and trends. At day’s end, there’s no time left for the deep dive necessary to truly understand and get the most out of a firm’s digital marketing presence. That’s where Osky Blue comes in. We know this stuff, and we’re here to help.
We’re proud to have recently launched new custom website for Texas-based brokerage Arthur Blake Insurance. The team at Arthur Blake came to us with an existing website loaded with good information, but it was hindered by an outdated design, muddled structure and lack of strong call-to-action. We worked closely with our client to understand their goals with the site, to identify their key selling features and products, and then we developed a streamlined site map and content plan, reinforced by a full search engine optimization.
Design played a key role as well. A clean, responsive and mobile-friendly design makes navigation simple and purposeful, with clear calls to action and minimal visual clutter. From top to bottom, the design is laser focused on getting site visitors the information they need quickly, and then encouraging them to make that all-important contact. The website was finally optimized for speed and structure, further improving usability.
The new website for Arthur Blake Insurance will be supported and expanded with content marketing services and ad strategy by Osky Blue, ensuring the website will outperform its predecessor as it builds long-term search authority.
By working with Osky Blue, Arthur Blake Insurance has taken an important step in modernizing and energizing their online marketing presence, with plenty more still to come. To learn more about Arthur Blake, or if you need first rate insurance coverage customized to your individual needs, visit their new website and contact them today: https://abigtexas.com/. Proudly serving businesses, homeowners and anyone nationwide in need of a better insurance solution.