Flexible, Powerful: Our Custom Full-Service Digital Marketing
There’s no one right way to do digital marketing for businesses. In fact, even the right marketing strategy for your business might not be right all the time. As your business needs change, whether seasonally or permanently, your marketing strategy should change with it. That’s where our Custom Full-Service Digital Marketing comes in!
This premier service is our most comprehensive, flexible and data-driven digital marketing solution. We work directly with you to develop a Custom Marketing Plan with monthly campaigns designed to achieve your goals and operate within your budget. No cherry-picking services – instead we recommend and execute the tactics we believe will deliver the best results.
How Does Custom Full-Service Digital Marketing by Osky Blue Work?
Custom Full-Service Digital Marketing is a 2-Phase program: Planning and Execution. It works because we take the time to learn about your business, to understand your market, to review your existing web presence, and then to develop a full marketing plan.
Phase 1: Discovery and Planning
Before we can do our best work, we need to learn as much as we can! Phase 1 includes:
Discovery Meeting – An in-depth strategy meeting to review your business goals, explore past marketing efforts and brainstorm marketing campaigns.
Digital Presence Review – An exhaustive audit of your existing web presence. Includes a UX, SEO, and technical review of your website, a review of ad and social channels, a review of your analytics data, and a competitor analysis.
Custom Marketing Plan – The heart of our Custom Full-Service Digital Marketing service. We develop a full month-to-month marketing plan with defined monthly campaigns, with timelines, service recommendations, tracking information and deliverables. Our service recommendations may include:
Content marketing: blogs, press releases, video
Website updates and search optimization (SEO)
Google Adwords advertising / PPC
Social advertising: Facebook, YouTube, LinkedIn, and more
Lead generation and email marketing
Business listing setup and optimization
Marketing Assets Setup – We set up any necessary marketing channels, services and data tracking needed to support your first campaigns.
Phase 2: Execution and Consultation
With your plan in place, we execute the approved campaigns, facilitating all setups, reviews, and approvals needed on a monthly basis. This ongoing service includes:
Additional Marketing Asset Setup – If we need it, we build it.
Execution of Monthly Campaigns – Your campaigns become fully realized and put into action, including the creation of all assets, review and approval, and tracking and reporting on campaign performance.
Monthly Consultation & Reporting – A monthly meeting with your project manager to review campaign performance, outline recommended actions and discuss upcoming campaigns.
How Does Pricing Work?
Our Custom Full-Service Digital Marketing is designed to adapt to your individual needs and means, so it is viable for a wide range of marketing budgets. Services are charged hourly with a minimum monthly expectation. For full pricing and service details, Request a Quote today!