By Osky Blue | Published January 18, 2014
Most small business owners know how important it is to have a website. No matter what field you are in, having a website is key to a business marketing strategy, but is it necessary to hire a web design Frisco firm, or can you take matters into your own hands? There are plenty of website builders out there, complete with templates, drag & drop editors and other functions to help you create one, so when is it time to consider hiring a professional?
Road Blocks
There will be some road blocks when building a website yourself. You may have trouble with deciding where to begin: what should it look like, what content is relevant, who am I really trying to reach. Unless you are fairly tech savvy, you may struggle with creating links or connecting your domain to your site. Formatting text and pictures can prove difficult for a beginner. If you are interested in including any eye candy on your page, this too can prove tricky. Simple website builders are very limited in functionality and format options so you may just not be able to create the page you desire.
How Much is your Time Worth?
Hiring a web designer may seem more expensive than doing it yourself, but consider the projects in the past that you attempted yourself rather than hiring a professional. How about that leaky faucet that you tackled instead of calling the plumber. It should have only taken you thirty minutes to fix but, two trips to the hardware store and an entire Saturday afternoon later, you managed to take care of it…hopefully! What is your time worth to you? A professional has the education, experience, and tools to get the job done quickly and to do it right! You are an expert at running your business, perhaps you should let the experts design your website.
Are you Trendy?
Like technology, web design Frisco is constantly evolving and your business is no exception. What was commonplace a year or two ago, is obsolete now. These trends can be difficult to follow and keep up with. A website that appears outdated or is not user friendly may not appeal to your clients and you may lose traffic because of it. Current trends in web design are moving toward greater in depth research into the user experience. This involves creating a website that not only considers a user’s’ interaction with with the website but also his emotions and the appeal of the site. Visual design is becoming more simple and clean with the usability and functionality of the site taking top priority. A good web designer will stay current with the changing trends.
Some people like to try the DIY approach to projects. You can learn a few things, gain character, experience something new; but if you’re a small business owner, chances are you don’t have a lot of spare time to spend messing around on your website. Osky Blue can free up a little of your time by handling your web design Frisco and SEO management.
Osky Blue | Web Design Frisco | (866) 675-9411
Photo Credit: @PhotoDeposit/ O u t S t y l e